Public Sentiment Analytics

Understanding the public sentiments and opinion is essential for improved Governance. Big Data analytics helps in analyzing unstructured data for mining the public opinion from social media. Machine learning-driven natural language processing (NLP) helps in understanding the public sentiments by means of genre distinctions, emotion and mood recognition, ranking, relevance computations, perspectives in text, text source identification, and opinion-oriented summarization. A huge amount of unstructured data can be churned to understand the public sentiments.